You can trust an SEO case study only when every claim traces back to a real, checkable source, which is exactly the convention used on this page. Confirmed figures are shown as metrics tracked through Google Search Console, GA4 and Google Business Profile insights. Anything not yet verified is left as a clearly marked placeholder, for example “add verified metric”, rather than a made-up number.
That verified-or-placeholder standard is the honest way to report results: it means the page will never show a statistic that cannot be backed up, so when you do see a number here, it is a real one.